Business Articles

Authors: Jing Han Chan, Isaiah Gong, Vivian Liu, & Nikhil Yash Narra Mentor: Dr. Gerard Dericks (PhD, London School of Economics). Dr. Dericks is currently director of the Center for Entrepreneurship and Economic Education at Hawaii Pacific University. Abstract Purpose  – This review explores the intersection of evolutionary psychology and consumer behavior, emphasizing how deep-rooted evolutionary needs shape purchasing decisions. By investigating these underlying motivatio

Authors: Yusuf Khan & Purvi Reddy Mentor: Dr. Gerard Dericks (PhD, London School of Economics). Dr. Dericks is currently director of the Center for Entrepreneurship and Economic Education at Hawaii Pacific University. Abstract Tariffs remain one of the most controversial instruments of economic policy, with debate centering on whether they foster or hinder economic growth. Although global tariff rates have generally declined over the past half century in line with the domina

Authors: Ritvika Bal & Sagar Raghavan Mentor: Dr. Gerard Dericks (PhD, London School of Economics). Dr. Dericks is currently director of the Center for Entrepreneurship and Economic Education at Hawaii Pacific University. Abstract This paper provides a comprehensive review of cross-cultural negotiation dynamics between North America and various global regions, including South America, Europe, Asia, and the Middle East. By analyzing key components such as negotiation tactics,

Authors: Matthew Kim & Angelina Zhou Mentor: Dr. Gerard Dericks (PhD, London School of Economics). Dr. Dericks is currently the director of the Center for Entrepreneurship and Economic Education at Hawaii Pacific University. Abstract Asset price volatility has long been established as the leading measure of investment risk, yet has been the subject of continuing criticism due to its internal inconsistencies and historical instances of risk management failure. These shortco

Authors: Daria Azhyshcheva, Vi Dinh, Aanya Gothal, & Abhinav Sisodiya Mentor: Dr. Gerard Dericks (PhD, London School of Economics). Dr. Dericks is currently the director of the Center for Entrepreneurship and Economic Education at Hawaii Pacific University. Abstract This review identifies common behavioral factors that have been empirically demonstrated to lead to suboptimal investment decisions. The breadth of the biases observed in finance is large and continues to grow. In

Authors: Daria Kachanovich, Josephine Miller, Katherine Miller, Sara Shah, & Arya Shinoj Mentor: Dr. Gerard Dericks (PhD, London School of Economics). Dr. Dericks is currently the director of the Center for Entrepreneurship and Economic Education at Hawaii Pacific University. Abstract There is perhaps no economic subject more important for the maintenance of civilization than inflation, and yet there remains much confusion in popular as well as academic circles as to its ca